Hyères 2021: Sergei Pavlov wins the American Vintage Photography Award

The 2021 Hyères Festival drew to a close on October 17, spotlighting up-and-coming designers and awards winners. Snapshot: Sergei Pavlov takes home the 5th American Vintage Photography Award

Cover photo: Chantapitch Wiwatchaikamol

For the 36th Hyères International Festival of Fashion, Photography and Fashion Accessories, the Villa Noailles welcomed festivalgoers from 14 to 17 October. Once again, this year celebrated 10 fashion designers, 10 accessories designers and 10 photographers who represented the new generation of creatives, each competing in their respective categories to win different prizes.

Sergei Pavlol wins the American Vintage Photography Award

A festival partner for 5 years now, American Vintage supports up-and-coming designers with its dedicated award. For the 2021 edition, the photography jury, presided over by French photographer Dominique Issermann this year, granted the American Vintage Photography Award to Sergei Pavlov. Like András Ladocsi, winner in 2020, Sergei Pavlov will receive a cash prize and will shoot a photo series for American Vintage to be exhibited in a selection of its stores. He will also be honoured at the next Hyères Festival in 2022.

AMV Journal is a space dedicated to encounters, discovery and travel. Every week, explore the musts, portraits and inspirations of American Vintage and its creation studio.