American Vintage heads to Hyères for Design Parade 2022

After supporting the new wave of interior design for two editions of Design Parade Toulon, AMV now sets its sights on design at Design Parade Hyères.

Cover photo: Villa Noailles / Photo credit: Olivier Amsellem


In 2019, American Vintage participated in Design Parade Toulon for the first time. The goal was to turn the spotlight on interior design talents. This year, AMV heads to Hyères, home to the International Festival of Design for 16 editions now. 


A creative selection of design objects

This year, no less than 10 finalists explore shape, movement, balance, material or colour. One of them will win the Design Parade Hyères 2022 Grand Prix.

From left to right and top to bottom: 3D printing by Jessica Boubetra (France); minimalism by Robin Bourgeois (France); childhood shapes by Stéven Coëffic (France); the silent lawnmower by Céline Depréz and Camille Chapuis (France); multifunctional rugs by Laura Dominici (Austria); electric scooter by Kevin Gouriou (France); blurry prints by Jonas Hejduk (France and Poland); 2.0 craftsmanship by Claire Pondard and Léa Pereye (France); leather chair by Abdoulaye Niang, Sammy Bernoussi, Teddy Sanches and Zakari Boukhari; cement cheese by Marion Talou (France). 


The winner of the Grand Prix du Jury at Design Parade Hyères (presided over this year by Dutch designer Ineke Hans) will receive the chance to co-create a design piece with American Vintage. 


Design Parade Hyères, from 24 to 26 June 2022. 

AMV Journal is a space dedicated to encounters, discovery and travel. Every week, explore the musts, portraits and inspirations of American Vintage and its creation studio.