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Summer 2020: sea foam meets cement

It’s the summer of sirens.
Those of the city. Those of the waves.
Here, the sea foam is never far from the cement.
It’s the story of a sea that met the town. Long, long ago.
On these uneven streets, friendship takes the form of a triptych.
Her, her, him.
They didn’t bother thinking before going out.
White, green, blue. And more white.
It was self-evident.
Because their clothing adapts to them and what they do.
They layer tees and swap knitwear.
Even their silliness is stylish.
The sky ripples. The walls dazzle with whiteness. Fabrics swell with air.
Seconds stretch out and become hours. 2020 or 1990?
Like the concept of time, they lost the negatives.
Long, long ago.

Discover our new spring/summer 2020 creations

Once again, photographer Julia Champeau immortalises the spring/summer 2020 collection on film. In the streets of a Mediterranean city, she captures for just a moment this luminous, unique, urban atmosphere, steeped in History.

Trio of friends

Trailing close behind Lily Taieb, Devon Ross and Étienne de Testa… The wanderings of these three new faces reflect their style. Between the rigorous Bauhaus architecture and the warm softness of sunbeams. First and foremost, in this singular encounter between past and present, the friends are figures of the moment. Like the anti-heroes of a Larry Clark film, draped in nonchalance.

Clothing, wind and freedom

The oversized shapes and 90s sportswear look to the past to tell the story of the present. The freedom to wear anything. Girl or boy, depending on your mood. The outfits match and mismatch. There are no more rules. It’s a state of mind. Omnipresent, cotton enwraps bodies and enhances movements. Denim, gabardine, poplin. Striding forward in canvas sneakers on the pavement or in the sand.

Sometimes barefoot.

Tees are layered and knitwear is swapped. Even awkwardness is stylish. The sky ripples and the walls dazzle with whiteness in the blinding sunlight. Fabrics swell with warm air. Seconds stretch out and become hours. 2020 or 1990? Like the concept of time, memories scatter like negatives lost long, long ago.

AMV Journal is a space dedicated to encounters, discovery and travel. Every week, explore the musts, portraits and inspirations of American Vintage and its creation studio.