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American Vintage meet Clara, Clara meet American Vintage!
Clara Cohen-Solal, Marseille born and bred, has been writing a blog called Les Marseillaises for over a year, sharing her tips for eating out and nightlife, but also telling stories of people with interesting projects. Her lifestyle fits well with our brand image.
Tell us a bit about yourself…
I studied linguistics, but for many years, I have had a major passion for collage. More recently I had the chance to work for Marseille Provence 2013, European Capital of Culture, as a Communications Officer.
So how did the “Les Marseillaises” blog come about?
I took a bit of time out after Marseille Provence 2013, but then I need to get working again, so I started a blog – it seemed like the easiest thing to do.
I started with a fashion blog, but it didn’t really feel like me. I shifted to focus on lifestyle issues, to try to give a less stereotyped view of the city and its people.
My aim is to stay faithful to the initial image I created. Whenever I hear about a new eatery or shop, I always ask myself whether it’s consistent with the early editorial line. It’s not really a blog about my life. I’m not someone who posts for the sake of posting.
What’s your inspiration?
My editorial style is inspired by women’s magazines, and I use it to talk about what’s going on in Marseille. Aesthetics are important to me, and I try to choose attractive, iconic imagery for the blog. I’m always looking for a new angle on whatever subject I’m covering.
Your favourite music?
David Bowie – always! I can’ get enough…
Your favourite city?
New York, without a shadow of a doubt!
A top restaurant?
La Cantinetta (24 Cours Julien, 13006 Marseille) and Burger’s Banquet (9 Rue Molière, 13001 Marseille)
What were you like when you were 10? What about in 10 years time?
I remember that my little sister was born when I was 10. I already felt so grown up at 10.
In 10 year time, I’ll probably have a few wrinkles! There’s no escaping that…
What’s your retro lifestyle habit?
I have a bit of a breakfast ritual, with my nice crockery and cutlery, a proper butter knife and butter dish. I can survive if the butter’s not in a butter dish – but it’s tough!
What is American Vintage for you?
American Vintage is a brand that has created a good line of basics. They have now managed to branch out, offering new materials and prints, while still keeping a strong identity.
I see the brand as quite mellow and bohemian…