This winter, the AMV Kids wardrobe continues to break free. Designed to move at every speed, from playtime to quiet time, it borrows equally from at-home basics and a bolder fashion wardrobe.
Photos: American Vintage
Inspirations
For autumn/winter 2025, kids’ silhouettes take on more structure. Still made for movement, they are crafted in soft materials with well-constructed shapes this season, at the crossroads of comfort and style. The link with adults is obvious: shared knitwear and the same mineral palettes, but also that extra little something just for kids.
“For autumn/winter 2025-2026, we came up with a wardrobe with two speeds: one for home, with reassuring and timeless pieces, and the other made of more creative capsules, in which colour explodes and graphic prints are featured in every silhouette.”
— American Vintage kids’ style team
Winter in three steps
Danish day is a home wardrobe for quiet mornings and long afternoons. Textures mix things up: napped flannel, ultra-soft jersey knit, shearling and ecru denim. The palette softens (heather ecru, greyish beige and stonewashed blue) for minimalist yet perfectly constructed silhouettes. Perfect for girls and boys, with a very AMV focus on timelessness.
With Creative kids, colour takes over! This capsule overflows with bold combos, spontaneous graphic prints and familiar textures. Inspired by pop painting colour blocks and pastel sketches, it isn’t afraid of eye-catching ensembles: baby pink on raw denim, strawberry red with khaki, lemon yellow on overdyed fleece. Motifs stand out, and key pieces team up with no regard for rules – just instinct. A wardrobe that makes you want to try, mix and dare.
Between a stroll in the forest and an imaginary escapade, Forest soul conjures up the spirit of wood cabins and initiatory trails. An outdoor wardrobe steeped in poetry: heavyweight knit, raw denim, soft fleece, childlike patches. Printed characters pop up to surprise you on T-shirts and sweatshirts. As for the colours, they instantly bring autumn to mind: moss brown, fern green, hazelnut beige – but with a soft touch that will keep young explorers on track.
Last but not least …
This season, American Vintage is also releasing special-edition pieces to wear over and over. Start with the GREZBAY electric denim jacket and trousers duo, a nod to the brand’s 20th anniversary. Not to mention technical puffer jackets in matt or shiny versions. Petal pink, emerald blue or deep brown: everyone can choose their favourite shade. Iconic accessories are back too: bum bags, socks, beanies … in new colours chosen to match the capsules. More than a wardrobe, American Vintage invites you to a stylistic schoolyard this winter. Between impeccably cut basics, explosions of colour and nods to grown-ups, these cool kids are already making their own statement for the season.
AMV Journal is a space dedicated to encounters, discovery and travel. Every week, explore the musts, portraits and inspirations of American Vintage and its creation studio.